Want to know how messed up my whole thought process is these days? I completely forgot that my own TV show was premiering until less than 12 hours before hand. No promotion, no hoopla leading up to it, I just plain forgot. Some marketing guru I am turning out to be.
I stayed up to watch it. I’ve been trying to recalibrate my body and go to bed earlier, so a 2:30AM start time of my show has now derailed those plans as I sit here in sleepy misery. I have seen this pilot episode so many times. We finished it last July.
Still, it is very different seeing it on the television live. I put on the closed captions just to read them and because I’ve never seen them on the show. I hope we can break through to general audiences with this. We’re trying to focus on the human interest stories of filmmakers and what motivates them to make movies.
If anyone is going to see FRAMELINES in Columbus, it will be with the DVR/Tivo. The show aims at the key 18-34 demo that PBS doesn’t attract often. There is also a chance those are the types that are awake at that hour watching TV. In all the other markets in Ohio, we’re getting much better time slots. In our home town, we’re getting the shaft with a 2:30AM time slot. I think it’s only a matter of time before they will change us to a better time. Once I get to the point of finishing a few more episodes, I can then turn on the marketing machine full blast.